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Högre utbildning i Digital Marknadsföring

CHART Learning Solutions
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32 veckor
54 995 SEK exkl. moms
Nästa tillfälle: Utbildningen startar en gång per kvartal - Distans
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Onlineutbildning
   
Distans
Engelska

Beskrivning av: Högre utbildning i Digital Marknadsföring

Align your skills with the needs of industry

This is the world-leading Higher Education Certification course in Digital Marketing supported and validated by Microsoft, IBM, LinkedIn and Twitter. We have just launched a 12-months free Membership portal for you to access. Please contact for free trial!

Digital technologies have changed the way we work, live and communicate. We know this huge shift can pose challenges for your current role. We understand that advancing and progressing your future career is important to you.

That’s why we have designed a professional certification that can make a difference in your life. Industry aligned, it can help you stand out from the crowd and highlight your capabilities. It can boost your credibility. It can transformyou into a specialist in your field.

As a Certified Digital Marketing Leader you will be able to dramatically increase ROI and career performance, confidently drive and deliver digital marketing strategies and campaigns beyond boardroom level.

With 18,000 certified professionals across 100 countries, the Digital Marketing Institute sets the global standard in digital marketing and selling. We provide a certification that is designed by experts, to create experts. Become a trailblazer in your industry by becoming a certified digital marketing leader.

Your digital future awaits.

Kursinnehåll

Program Content

To become a Certified Digital Marketing Leader you will need to study five streams:


Stream 1: Search Marketing

  • Introduction to Search Marketing
  • SEO – Setup
  • SEO – Content
  • SEO – Workshop
  • PPC Advertising - Search
  • PPC Advertising - Display Networks
  • PPC Advertising - Video
  • Analytics – Setup
  • Analytics – Applied
  • Search Strategy and Planning


Stream 2: Social Media Marketing

  • Introduction to Social Media
  • Content Creation
  • Content Outreach
  • Facebook
  • Twitter
  • LinkedIn
  • Google+
  • YouTube
  • Future Trends
  • Social Media Strategy and Planning


Stream 3: Mobile Marketing

  • Introduction to Mobile Marketing
  • Mobile Messaging SEO – Content
  • Mobile Sites
  • Mobile Apps
  • Mobile Advertising
  • Mobile Video
  • Mobile Games Marketing
  • mCommerce
  • Cross Channel
  • Mobile Strategy and Planning


Stream 4: Digital Strategy and Planning

  • Introduction to Strategy and Planning
  • Traditional Communications
  • Digital Communications
  • Digital Channels
  • Social Customer Service
  • Budget
  • Personnel
  • Risks and Reputation
  • Analytics
  • Strategy Formulation and Planning

Stream 5: General

  • Digital Display
  • eCommerce
  • Email
  • User-Focused Design

Upplägg

What will you learn?

Digital Marketing Institute lecturers have specifically structured the learning content to help you understand the current trends and best practices in digital marketing. In this highly focused program, you will learn how to leverage these innovative strategies and gain a competitive advantage for your current or future organization.

You will be taught the latest techniques, channels and tools to build and implement best practice digital marketing campaigns. The program is assessed through two assignments, which provide you with the opportunity to apply what you have learned and produce a comprehensive digital marketing strategy.

Målgrupp

Who is this program for?

Whether you’re a recent graduate or a professional who needs to upskill, this certification will provide you with digital skills, knowledge and experience to drive your career forward.

What can you expect?

Through dynamic lectures and case studies you will gain exposure to the latest techniques and tools to improve your digital marketing and brand-building efforts. You will graduate with all the skills you need to
develop first class digital marketing strategies for your own company.

Who can apply?

To apply for this certification, you must meet the following requirements:

  • A third-level honors degree (min second class honors) in either business/commerce/marketing
  • and a minimum of 2 years’ relevant work experience

OR

  • Significant and relevant work experience (minimum 2 years)
  • All applicants must demonstrate an interest in and aptitude for digital marketing
  • Applicants may be subject to interview
  • If English is not your first language, you must have a minimum IELTS level 6.0 or equivalent

Certification

Certification is provided by Digital Marketing Institute.

Exam will be held at Pearson Vue.

Certification

Certification is provided by Digital Marketing Institute.

Exam will be held at Pearson Vue.

Kursledare

You will have your own Tutor online supporting you during the course.

Examen, diplom m.m.

How do you earn your certification?

Our global network of approved partners offer our professional certification in digital marketing in a variety of ways:

Online

You can take advantage of 24/7 access to video lectures, slide presentations, practical exercises and interactive quizzes at your own pace. A supportive student network is also available to tap into as and when required.

Intresseanmälan

Fyll i formuläret för att få mer information om Högre utbildning i Digital Marknadsföring, direkt från arrangören. Det är gratis och inte bindande!

CHART Learning Solutions

CHART Learning Solutions

Vi erbjuder marknadens främsta eLearning utbildningar med certifiering inom Ledarskap, Försäljning, Kundservice och Team-building! Vi erbjuder individuell eller gruppcoaching på våra program.

Alla utbildningar skapar direkta resultat för dig och ditt företag då metodiken är anpassad enligt allra senaste rön så kallad ”break-through learning” som är inbyggt i vår utbildningsplattform. Till företag så erbjuder vi anpassade utbildningar efter ert behov och antalet medarbetare....


Läs mer om CHART Learning Solutions och visa alla utbildningar.

Kontaktuppgifter till CHART Learning Solutions

CHART Learning Solutions

Helsingborg

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Raquel Guarany, Getinge
(5)
My career is already progressing thanks to my level of knowledge, and ability to implement new digital marketing approaches. Last year I was even offered a promotion, so things could not be going better!
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